Astroturfing Wal-Mart opposition

The Wall Street Journal has an interesting exposé on the Saint Consulting Group, a firm that specializes in astroturfing opposition to Wal-Mart, funded by Wal-Mart’s competitors.

For the typical anti-Wal-Mart assignment, a Saint manager will drop into town using an assumed name to create or take control of local opposition, according to former Saint employees. They flood local politicians with calls, using multiple phones to make it appear that the calls are coming from different people, the former employees say.

They hire lawyers and traffic experts to help derail the project or stall it as long as possible, in hopes that the developer will pull the plug or Wal-Mart will find another location. . .

Safeway, a national chain based in Pleasanton, Calif., retained Saint to thwart Wal-Mart Supercenters in more than 30 towns in California, Oregon, Washington and Hawaii in recent years, according to a Saint project list and interviews with former employees. Former Saint employees say much of the work consisted of training Safeway’s unionized workers to fight land-use battles, including how to speak at public hearings.

(Via Volokh.)

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