Say it ain’t so!

Anti-competitive practices at Google:

In the summer of 2006, however, Google pulled the rug out from under him. Suddenly and without warning, Google raised Sourcetool’s minimum bid requirement from 5 or 6 cents to $1, and in some cases to as much as $5 or $10. Mr. Savage discovered this was happening only after he saw that Sourcetool’s traffic had dwindled drastically and began looking into the reasons. . .

“Your landing pages will continue to require higher bids in order to display your ads, resulting in a very low return on your investment,” a Google executive named Nathan Anderson wrote on Jan. 2, 2007. “Therefore AdWords may not be the online advertising program for you.”

Two days later, in another e-mail message, Mr. Anderson told Mr. Savage to “please refrain from repeatedly contacting our team.”

As he stewed about his predicament, Mr. Savage came to believe that there was something more nefarious going on than a subpar landing page. Google, he believed, didn’t like his Web directory because it was a search engine itself — though much more narrowly focused than Google’s search engine — and Google found it a competitive threat.

What’s more, Sourcetool competed directly with business.com, which was one of Google’s “content network partners,” meaning it gets additional advertising revenue because Google directs AdWords ads to the site as well as AdSense ads. . .

As Mr. Savage saw it, Google’s near monopoly in search ads (its market share is approaching 70 percent) put it in a position to decide which business models it would tolerate and which ones it wouldn’t. “Google can use AdWords to pick winners in every category,” he told me.

(Via Instapundit.)

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